Friday 30 December 2011

How Online Postcard Printing is done


Postcard printing services are nothing new. These companies have been around as long as postcards have been around. (We are talking decades here.) But in recent years, there has been a new trend among postcard printing services, and that is the web-based approach. Today, dozens of companies offer online postcard printing services.

Printing Postcards Online?

So how does one print postcards online? Well, as in the past, the postcard printing itself is still done through a digital printer or an offset printing press. What's different here is the creation and submission of the design and the mailing list, the ordering process, etc.

Here is the basic process of online postcard printing. For the sake of simplicity, we will assume that the printing company in this scenario uses digital printers, and that the customer will design her postcard online through the printing company's website.

Step 1 - Design Selection - This customer wants to choose a basic postcard design and customize it with her message, photos, etc. So she browses through the postcard company's website to find a "design template" that will suit her needs. Eventually, she finds a basic postcard template that will allow her to customize the headline, upload a photo, and create a message for the front and back. So she selects the template and begins to customize it.

Step 2 - Postcard Customization - Obviously, the customer does not want to print and mail the postcard template as-is. So she uses the postcard company's online design tools to add her headline, main image, and supporting message. She does the same for the address-side of the postcard, leaving the address area blank as instructed by the template.

Step 3 - Design Proof and Approval - Once the postcard's design has been finalized, the customer will usually be presented with some form of proof. In the case of online postcard printers, this is often done through an online PDF or JPEG image of the final design, to show how it will look when printed out. So our customer reviews her design proof, likes what she sees, and moves on with the process.

Step 4 - List Upload - Online postcard printing companies usually offer more than one way to apply a mailing list. In most cases, you can either upload your own mailing list (in an approved format) or you can obtain a list online through the postcards printing company's website. Many postcard companies partner with data services like InfoUSA for this very reason. So for our scenario, let's say this customer has uploaded a list previously and has saved it to her account on the company's website. In this case, she simply selects the mailing list she wants to use and moves on with the process.

Step 5 - Select Postcard Printing Options - Printing options vary from one online postcard company to the next. But most of them offer some form of upgrade with regard to color, paper / card stock, glossy coatings, etc. So our hypothetical customer chooses 100# glossy card stock with full-color on both sides. This will give the postcard a more professional appearance and help it "pop" upon being removed from the mailbox.

Step 6 - Select Postcard Mailing Option - Most postcard printing companies offer more than one mailing option. For instance, you can mail by Standard Mail for a lower rate, or you can upgrade to First Class for quicker delivery with return service. Other postcard mailing options exist as well. As you would expect, the price goes up accordingly.

Step 7 - Review and Submit the Order - Now our customer has created her postcard design online, approved the proof, selected a mailing list, and chosen a few printing upgrades. Now she's ready to review the order. As with any online ordering process, this usually involves a review page that will show the quantity of postcards to be mailed, printing options, postage / mailing options, and a total cost for the order. Our customer reviews the page, agrees with the total amount, and clicks a "Submit" button. Now the order has been placed.

From the customer's standpoint, this is all there is to the process. On the postcard printing company's end, they will now merge the design with the mailing list (using variable data technology), send the merged artwork / address file to the printer, produce the postcards on the chosen paper, cut them, sort them, and take them to the post office for delivery.

Monday 26 December 2011

The Essence of Christmas Love is Cookies

Nothing speaks louder than love at Christmas! And nothing conveys love more than the delectable smells coming from the kitchen. Because we both love to bake, this year my daughter and I decided to have a ‘Mother-Daughter Christmas Cookie Exchange’ party.
We have been to these before and each time we come away saying to one another, “We need to do this!” And this is our year!
Our first stop for invitations was online website including ModernGreetings.com because neither of us wanted to take the time out of our day to go outdoors in the cold to shop for Invites and my neighbor I was talking to at the market suggested going online. She was absolutely raving about how great the online sites are and how easy it is to use them. Seriously, I really thought she was going on a little too much and I went to them mainly so I could be polite and tell her, the next time I ran into her, I had tried out the online greeting card sites.
Read more : Easter Greeting Card

Friday 23 December 2011

Business Cards Printing - Worthy Marketing Tool

It's greatly accepted that a business card reflects the identity of an organization. It's not bad to think that business cards are effective marketing tools for all those business houses - large or small. Hence, it is important that the designer and printer accord maximum significance while working on company cards.

Powerful marketing can only be accomplished if you have a business marketing strategy and the ideal tools to carry it out. There are lots of marketing materials that may be enhanced for the benefit of your business. How to market a company successfully is regarded as the fundamental thing that a business person should learn. How you market your company specifically the tools you utilize in marketing have a great impact on your company image. If you want a sure success for your own business, it's a good idea if you would use such cards as the front-liner in your marketing campaign.

These cards function as your means to inform your potential customers that you are serious to get in contact with them. Business card speaks of who you are. It offers you a fast and accessible way to get your word out to your prospective customers. Plus, it reflects the reputation of your business and helps boost your company identity. It is of great importance to have your cards printed expertly by a business card printing in Los Angeles. A superior quality business card would mean great affordable returns to your business. But if what you need are quick solutions to your printing problems, then quick card printing is a great step.

Higher mobility has given several advantages for businesses, but has led to the regular change of contact information. Today's modern business person may change their mobile phone number, email address, even their business office location a couple of times within a single year. While the marketing concepts behind business cards have not changed, the way individuals create and maintain their design has changed. Internet technologies have permitted individuals to quickly create their own company card layout on the internet, developing their ideas with easy-to-use layouts, and by means of e-commerce, place a secure order for printing. In this time, there are numerous improvements in printing technology. One of these innovative developments is the online printing system. Online printing is paramount to a very successful, fast business card printing in Los Angeles. It offers you a complete supervision over your business cards while giving you cost-effective investments. Using this, you possibly can print full color cards with little effort.

Undoubtedly, the internet has brought a great deal to the fulfillment of every print job needed by numerous marketers. The internet technology has made the way for more convenient methods on how to print and layout marketing materials that will certainly make an impact. Besides, several business card printing solutions may be used in just a click of your fingertips. This simply means a successful marketing that is at your fingertips. Nonetheless, you still need to be careful in selecting the printing service that can help satisfy your card printing tasks. You possibly can rely on business card printing in Los Angeles on these. The business card printing in Los Angeles keeps an eye on the kind of paper stock, the printing process and the card design. Don't forget making good first impression is what matters most.

Saturday 17 December 2011

Christmas Memories Made from Christmas Greetings


Just have to share! I love to send Christmas greeting cards and I love to make them special.
Each year I get the cutest most personal and charming Christmas greeting cards from close friends and family. What I love most about that is getting pictures and seeing how children are growing up and changing. Births of new babies throughout the year are immensely fun. There is something about hearing of a new baby that makes Christmas real.
Of the pictures I have filed and organized, the ones that go into my “be sure to save” drawer are those with Christmas or snow scenes in the background. I have years of Christmas greeting card photos and I definitely need a way to keep them organized yet have them in the open so we as a family can enjoy past memories made with the special people in the photo.
So here’s my deal. I’ve got two situations. First, I want the best and most original Christmas greeting card ever this year to send to my friends and relatives. And second, I want a way to organize, manage and enjoy all the Christmas photos we have collected from years gone by.
Well, I decided that the anxiety would be no more and I got to thinking. There should be a book that is handed down from one generation to the next with pictures and Easter Greeting Card  telling all about how to present a turkey to the Thanksgiving table—from preparation to carving. The whole Thanksgiving Day Feast should be a production that rings through every heart and soul in the family.
Thanksgiving takes us right to our roots—Pilgrims, American Indians, survival getting to the new world and survival in the new world and the current American pass-time, football. What a great day for a party! It’s simply the best for celebrating gratitude and gratitude alone. No gifts accept the ones that come in the form of family, friends and a feast of traditional foods along with a full day of football and board games.
Karan Agarwal provides article services for http://www.moderngreetings.com/ which manages Christmas Cards; a family business which provides quality personalized Christmas cards. The company stocks an extensive range of personalized Easter Holiday Card with diverse topics to appeal to all tastes. Order online and choose from classic and religious cards, holiday photo books to Christmas party invitations and modern Christmas card themes.

Monday 12 December 2011

Thanksgiving Day Photo Book Leaving a legacy

Every year I get the jitters when faced with the “How do you cook a turkey?” syndrome. My husband, Jim, begins the carving responsibility with “How to I do this?” We are really a pair. And yet, we take on Thanksgiving Day cooking with gusto. I guess with an expectation that it will be easier than in past years.

So this year, I decided ahead of time to stop the nonsense and apprehension that goes with getting a Thanksgiving turkey on the table. After all, shouldn’t it be a fun time to be in the kitchen cooking all the goodies that everybody is going to appreciate and love eating while enjoying the anticipation of a big bird and dressing about to pop out of the oven?

Well, I decided that the anxiety would be no more and I got to thinking. There should be a book that is handed down from one generation to the next with pictures and Easter Greeting Card telling all about how to present a turkey to the Thanksgiving table—from preparation to carving. The whole Thanksgiving Day Feast should be a production that rings through every heart and soul in the family.

Thanksgiving takes us right to our roots—Pilgrims, American Indians, survival getting to the new world and survival in the new world and the current American pass-time, football. What a great day for a party! It’s simply the best for celebrating gratitude and gratitude alone. No gifts accept the ones that come in the form of family, friends and a feast of traditional foods along with a full day of football and board games.

Getting ready for it is even fun and that means time to order Thanksgiving Day Invitations. I’m looking forward to this year because I’ve just found out how to create them online with sites such as ModernGreetings.com. The online sites are so complete with customizable templates for easy use. Finally, I can make my invitations just like I want them and with all my own original Thanksgiving Day ideas. I let the kids help me out and they love getting into the preparation celebration, too. Of course, they work on these websites with more ease than I can do and even show me a thing or two.

Friday 2 December 2011

What’s Your Holiday Portrait Personality

So the time has come to create your personalized holiday photo cards, and the big question is—what picture are you going to use for the yearly family greeting? Keep reading to discover your holiday photo card personality:

The Traditionalist—You got the whole family dressed up in coordinated holiday formal wear and scouted the most festive locale for the perfect portrait. It’s a safe bet, and you shouldn’t feel guilty that the picture is as much for yourself as it is for the custom holiday greeting.

The Jokester—Like The Traditionalist, you put a lot of thought into the wardrobe and scenery for your Holiday photo card. But you pour your humor into the yearly personalized greeting card and do something unexpected, like dress up as characters from your favorite classic holiday movie. Well played!

The Kids-Are-The-Center-Of-My-Universe—You’re comfortable with the fact that people are mostly interested in how much your kids have grown in the past year, so you give them all the photo card real estate. Besides, what’s more adorable than a baby in a Santa suit anyway?

The Pet Lover—Y our pets are your kids; so why let people with human babies have all the fun playing dress up? You couldn’t resist dressing up your Dachshunds as Elves and your Himalayan as The Grinch. And really, who will be able to resist this adorable custom holiday card?

The Artist—There’s no rule that says Easter Holiday Card must feature people or pets, so you show off your creativity with an alternative representation of happy holidays. A snowman in a bikini, a cardinal on your fence, or your rustic outdoor holiday decorations are all equally personalized holiday greetings!

There’s just as much room to type a note on your personalized photo card as there is on the back of an old-fashioned postcard—and even though it’ll have to be the same for everyone, you’ll only have to write out the message on your custom card once for as many friends and family as you want!

The cool thing about creating your own photo cards to share your vacation: you can go to ModernGreetings.com from anywhere in the world and place your order before you leave, so your custom greeting cards are ready for you to mail when you get home!

You see it’s smart and easy to send photo greeting cards instead of postcards to share your vacation memories. It’s much more meaningful to send custom greeting cards with pictures you’ve taken yourself—and all for around the same low price!